eCommerce businesses for sale
Own a direct-to-consumer brand with its own customers, email list and margins. The eCommerce stores on Exit Spring run on platforms like Shopify and WooCommerce, and we verify their revenue from the store backend and payment processor before listing.
Multiples are asking price ÷ trailing 12-month net profit.
eCommerce businesses on the market now
Every listing is vetted and its financials verified before it goes live.
Sold#97241Cleaning Products, Home, Equipment
Sold#97010Personal Care, Health & Fitness, Lifestyle
Sold#95276Home, Occasions & Gifts
Sold#96752Sports, Lifestyle
Sold#92501Apparel & Accessories, Occasions & Gifts
Sold#95105Beauty, Supplements
Sold#83512Home, Romance
Why buy an eCommerce business?
You own the customer
Unlike marketplace-only sellers, a DTC store owns its customer list, email and SMS audience, which makes repeat revenue and new launches cheaper.
Multiple channels to grow
Paid social, search, influencers, wholesale and marketplaces can all be layered onto a store that already converts.
Brand equity compounds
A recognizable brand with reviews and returning customers becomes more valuable every year it is run well.
What to check during due diligence
We verify the financials before listing, but every buyer should understand the specific risks of eCommerce businesses. Unlocked listings include the data you need for each of these checks.
- Customer acquisition cost versus lifetime value, by channel
- Repeat purchase rate and email/SMS list size and engagement
- Gross margin after shipping, returns and payment fees
- Supplier and 3PL agreements and whether they transfer
- Dependence on a single ad platform
- Chargeback and refund history
How much do eCommerce businesses sell for?
ECommerce businesses typically sell for 2.5x–4x annual net profit. The median multiple across the 7 listings in this category on Exit Spring is 3.2x. Growth, age, traffic diversity and how easily the business transfers move a listing up or down that range.
Frequently asked questions
What multiple do eCommerce businesses sell for?+
Profitable eCommerce stores typically sell for 2.5x to 4x annual net profit. Strong repeat purchase rates, a large owned audience and diversified traffic push valuations higher.
What's included when I buy a Shopify store?+
Usually the domain, store, theme, product listings, customer and email lists, social accounts, supplier contacts and any agreed inventory. Each listing details exactly what is included after you unlock it.
Can I run an eCommerce business part-time?+
Many stores are run by one owner with freelancers or a 3PL handling fulfillment. The unlocked listing shows how many hours per week the current owner spends and on what.
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Selling an eCommerce business?
Find out what it's worth in minutes, then list it in front of verified buyers.